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Media Analyst - Victoria James Executive Search Inc.

Media Analyst

Media Analyst
Media Analyst
Posted by in Analytics, CLOSED, Job Listings

The Position

The Media Analyst position is responsible for translating complex data sets into actionable insights to continuously optimize media and content strategies.

Primary Responsibilities

  • Analyze performance data from various agency and third party partners to inform media buying, other marketing strategies and decisions, and ultimately drive higher ROI of each media dollar.
  • Work with internal and external partners to garner learnings related to media performance, creative optimization, and consumer behavior that will provide actionable insights for optimizing media strategy and content development.
  • Create and steward best-in-class reporting and dashboards, while ensuring data integrity.
  • Knowledge of mix market modeling, attribution, and cross-channel brand health and frequency analysis desired.
  • Frame the right questions and perform standard and ad-hoc analysis to support immediate business data needs.
  • Contribute insights and thought leadership around campaign design, including requirements for success and optimal use of media platforms to achieve goals.
 
Position: Media Analyst
Status: CLOSED

The successful candidate will have:

  • BA/BS required.
  • Marketing, Business, Statistics, Finance, Economics or Mathematics.
  • A minimum of 3-5 years in a business/marketing/media analyst role.

Experience necessary for effective job performance:

  • Must be detail oriented with the ability to multi-task, prioritize and work under tight timelines.
  • Excellent written and oral communications.
 

This position is closed.
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