Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the acf domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/dh_tgx7u8/v.do-dev.com/wp-includes/functions.php on line 6131

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the dante-framework domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/dh_tgx7u8/v.do-dev.com/wp-includes/functions.php on line 6131

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the wp-migrate-db domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/dh_tgx7u8/v.do-dev.com/wp-includes/functions.php on line 6131
Digital Media Manager - Victoria James Executive Search Inc.

Digital Media Manager

Digital Media Manager
Digital Media Manager
Posted by in ACTIVE, Analytics, Digital Marketing, Job Listings

The Company

Leading consumer products/ecommerce company.

The Position

The Digital Media Manager is a new addition to the marketing team and critical to the company’s continued growth. The ideal candidate is a digital media expert who lives and breathes performance-based marketing who will create, execute, monitor, control, and maximize digital media campaigns across all channels. Direct response experience is required.

 
Position: Digital Media Manager
Reference: 66943
Reports to: VP Marketing
Compensation: Commensurate with experience
Locations: New York, New York

Primary Responsibilities

The Digital Media Manager will plan, execute and optimize all digital marketing, including, but not limited to: SEO/SEM, paid social media, display, branded content, emerging tech (voice, haptic, etc.), podcasts, and email.

  • Leverage analytical techniques to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Plan, execute, and measure messaging, pricing, media experiments and conversion tests
  • Collaborate with internal teams and agency partners to optimize user experience
  • Operate all digital marketing campaigns on scope, budget, and schedule
  • Outline and implement conversion points and optimize user funnels

Skills and Requirements

  • Undergrad degree in marketing, work history plus 5+ years concentration in digital marketing; direct response experience required; media agency experience preferred
  • Demonstrable experience leading and managing omnichannel digital campaigns including: SEO/SEM, email, social media, influencer, display, branded content, and display advertising campaigns
  • Solid understanding of ecommerce, PPC, SEO & SEM
  • Advanced working knowledge of Amazon ecosystem and how to best optimize PBA campaigns
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Omniture, Web Trends)
  • Experience in setting up and optimizing Facebook and Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
 
For more information, please contact:
Lynda Liner
203.750.8838, ext. 103
lliner@victoriajames.com

If you would like to inquire about this digital marketing job opening,
or would like to find out about other current job opportunities,
register with us today!
vj_candidate-button

Tags:, , , , , ,
$(document).ready(function(){ $('.twitter-link a').click(function(){ window.open(this.href); return false; }); });